Some people are predisposed to be creative, but it is their responsibility to turn that inclination into a gift to the larger society.
My favorite (creative work) is always whatever I'm working on now, but other folks bring their own sensibilities to the equation.
An inspirational quote (from my Chicago days):
"Make no little plans; they have no magic to stir men's blood...Make big plans, aim high in hope and work." -- Daniel H. Burnham